Fill your mats, grow your income and get your time back.
Academy Kings is a community of martial arts academy owners growing their schools together, with weekly coaching, a mastermind of real owners, marketing done for you and the tools to run it all.
Featured in the publications academy owners read.
Coaching, community and marketing, all in one membership.
We teach you how to grow your academy, do the heavy lifting on marketing alongside you, and surround you with owners who are doing the same thing.
Done-for-you marketing
Our team builds and runs the ads, offers and follow-up that fill your trial calendar, or teaches your team to run them.
Campaigns we're running for a member school
1-on-1 coaching
A coach who knows your numbers and works through your growth plan with you.
Growth plan, 90 days
- Raise the trial offerDone, week 1
- Launch the kids campaignDone, week 2
- Hire a front-desk closerThis month
- Add the family planNext quarter
Mastermind and community
Weekly mastermind calls, an owners-only group and live events with academy owners who share what's working.
Posted in the owners-only group
- SCSamir 34 sign-ups in four weeks. Happy to share the offer we used.2 hours ago
- JBJason Best month since we opened. Thank you, Kings.Yesterday
- KKKenny Who's running a Thanksgiving camp? Want to compare notes.Yesterday
Weekly trainings
Live trainings and intensives on marketing, sales, retention and leadership, so you keep up as the market changes.
Training library
- Kings Growth LabFree training
- The 6-Week IntensiveMembers
- Selling the family planMembers
- Hiring your first closerMembers
Resources, programs and tools
Members get the playbooks, scripts and programs we use in our own academy, plus the Academy Kings software: automated follow-up, a booking calendar and a dashboard that shows your leads, shows, sales and cost per member every day.
See everything members getBuilt on the fundamentals, not flashy marketing tactics.
Just like on the mat, top competitors master the fundamentals. Everything we coach was built inside a working academy that grew from three students to more than 600, and hundreds of school owners use the same processes every day.
Owners across the country are growing with Academy Kings.
"I've had an academy for the last three to four years, always struggling to bring people through the door using free trials. I just signed up 34 students in the past three to four weeks."
Samir Chantre3rd degree black belt and 3x world championadded in the first month
Post Falls, IDwithin three months
Frederick, MDin new revenue in ten days
Fayetteville, ARIt starts with one conversation.
Book a strategy call
An Academy Kings coach reviews your current numbers and where students are slipping away.
Get your growth plan
You leave with the moves that will grow your school first and what it takes to make them.
Grow with the team behind you
Weekly coaching, the mastermind, marketing run for you and a community of owners who've done it.
Built for academies with 15 or more active students.
- Every martial artThe frameworks work for any style and for fitness-focused schools.
- Any market sizeMembers grow in towns of 2,000 and cities of two million.
- Solo ownersMost members start as a one-person operation and build a team with us.
- Franchise locationsThe frameworks fit inside franchise systems across the country.
We are Academy Kings and Queens.
Our mission is to help martial arts school owners elevate their income, mindset and status while making a larger impact in their community. You won't build your academy alone.
Weekly mastermind calls
Bring your numbers and your problems. Leave with a plan, from coaches and owners who've solved them.
Owners-only group
A private group where members post wins, trade what's working and get answers the same day.
Live events
Members train, learn and celebrate together in person, because the people around you set your pace.
Ready to grow your academy?
Book a strategy call to see how Academy Kings would work for your school.
Join the owners-only community
Connect with academy owners sharing what's working right now.
Join the free group